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Cách viết Proposal cho event
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Cách viết Proposal cho event Special Event Proposal Guidelines The Royal Botanic Gardens and Domain are an important part of the Sydney landscape historically, horticulturally and as a site for public celebration and relaxation. Demand for presenting events on these premium locations is extremely high. To manage the demand and potential overuse of the sites, several conditions must be applied. This guide will assist clients in presenting proposals for a special event to be held in the Gardens and/or Domain which are administered by the Botanic Gardens Trust (Trust). It outlines the kind of information which is useful for the Trust when assessing whether your event will be given approval to proceed. We hope you find it useful. The Trust encourages events which promote and inspire commitment to environmental conservation and sustainability. Proposals should be received at least 6 months in advance of the event and preferably a year before in order to assure availability of your preferred site. Each section of this guide should be addressed in your proposal. Event approval is subject to availability. Other bookings may be scheduled within the precinct on the date requested. If your proposal is approved, the Trust will issue a ‘Licence Agreement’ for you to sign as a binding contract for the duration of your occupation of the site. Please Note. The Trust strives to raise funds for vital scientific and horticultural research and to assist with our community education programs. Income from public events supports these programs and we are therefore not able to waive any event fees Please provide information on the following questions on a separate document to this form. Feel free to add additional information about your event which may not be suggested by this guideline. 1. DESCRIPTION OF EVENT Name of Event Bump in Dates No. of participants Event Date/s Bump out Dates No. of spectators/audience expected Start Times Locations Requested Cost of Participation Finish Times No. of staff Ticket Prices (if applicable) Provide information on: 1. your target audience and why you think they will come to such an event; 2. why this time and date have been chosen. If the date is unavailable, can it happen at another time? 3. whether you are producing the event for a client and if so who the client is. Note: If approval for the event is granted a detailed Production Schedule and a Communication Plan must be submitted to the Trust. 2. TYPE OF EVENT (Examples are provided below) e.g. Concert, Theatre, Circus, Rally, Dance Party, Film and Photography, Product Launch, Media Event, Marquee Function, Festival, Sporting, Other - please specify PLANT=LIFE 1 Mrs Macquaries Road Sydney NSW 2000 Telephone (02) 9231 8111 Fax (02) 9231 8054 Email: events@rbgsyd.nsw.gov.au 3. EVENT ORGANISER/PRODUCER Name: Work phone: Organisation (if applicable): Position on event: Mobile phone: Address: Email address: Fax Number: ABN: Provide us with some information about: 1. the producers or your (whichever is relevant) previous experience producing a similar type of event to the one you are proposing, including events they/you may have produced in sensitive outdoor environments; 2. other members of the production team and their relevant event experience. 4. BUDGETING and SPONSORSHIP Provide information on: 1. how the event will be financed, especially prior to event day (budget information is appreciated and will be kept confidential). If backers are being used, some assurance of their financial viability is appreciated; 2. the ticketing arrangements (if any) for the event, what the ticket prices are likely to be and who the ticketing provider will be; 3. whether there will be sponsors and if so what their expectations and requirements in terms of visibility and presence at the event are; 4. whether you will have rain insurance and are aware of the cost of such insurance; 5. whether there is any charity or similar beneficiary of the profits from the event. 5. MARKETING and PUBLIC RELATIONS Provide information on: 1. who is managing the marketing and public relations at the event; 2. what previous experience the above have had in event marketing and PR. A list of recent clients is appreciated; 3. what marketing strategies/directions will be implemented for the event; 4. how will media be managed prior to and at the event. Note: The Trust’s licence agreement requires that all visual advertising and promotion of the event must contain the Botanic Gardens Trust logo which is to be presented as specified by the Trust’s guidelines. Each treatment of the Trust’s logo will need to be approved by us prior to use. Note: If approval for the event is granted a comprehensive Public Relations, Marketing and Sponsorship Plan must be submitted to the Trust prior to the commencement of any advertising or marketing. 6. ADVERTISING/ERECTION OF SIGNS, BANNERS, ETC Generally the Trust tries to keep its open space as free as possible of signs, banners, billboards and posters in order for people to enjoy and relax in the outdoor environment. However special permission to erect some signs for the event may be given and additional fees may be charged. Therefore please indicate: 1. if the erection or distribution any of the above items is required for the event; 2. any details on the above (estimate numbers, sizes, dimensions, etc); 3. an indication of any directional signage that w ...
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