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Utilization of new media among farmers of punjab: A study of Moga district, India

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In the present era, new media has become a mainstay of information in the society which includes online and mobile media. Due to improved mobile technology, better internet connectivity and low cost of mobile phones and data plans, penetration of new media is increasing day by day in urban as well as rural India. It has also been providing the best opportunity to farmers to get new knowledge, ideas, information regarding agriculture like weather updates, marketing, crop insurance, government schemes etc.