This study analyzes the social media marketing of e-commerce business in Vietnam. On the basis of a literature review, the article has built a theoretical basis according to the social media marketing framework of Felix et al. (2017).
Nội dung trích xuất từ tài liệu:
Social media marketing of Vietnamese E-commerce business: Situation and solutions
Social media marketing of Vietnamese E-commerce business: Situation and solutions
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Loại file: pdf
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Tìm kiếm theo từ khóa liên quan:
E-commerce Social media marketing E-commerce business Vietnamese state management agencies Marketing frameworkTài liệu có liên quan:
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